NASDAQ · STOCK
Rockwell Automation
$480.27
52W $305.44 – $497.36
59/100
$53.42B
49.7
1.54
Is ROK Bullish or Bearish?
Mixed.
Innellis AI committee rates Rockwell Automation (ROK) Watch with a composite score of 59/100
, based on 7 analysts with 57% agreement.
Last updated July 31, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +1.48 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -18.52 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is split. Analysts see this stock differently enough that the current rating reflects genuine uncertainty, not a weak signal.
Bull & Bear Case
Bull Case
- ROE of 30.2% shows genuine earnings power backing the valuation — Value
- 4 consecutive earnings beats -- consistent execution — Growth
- Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
- Market regime is bullish (Bull market -- normal position sizing) — Macro
- Beta of 1.54 means this name should amplify a favorable market regime — Macro
- News sentiment is positive (+0.40 across 17 articles, 14d) — News
Bear Case
- P/E of 48.6 is expensive by classic value standards — Value
- Price-to-book of 10.8x prices in significant intangible value — Value
- MACD histogram negative -- bearish momentum — Technical
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of July 31, 2026
Overall Committee Score
59/100
Agreement
57%
Analysts
7
Conviction
Contested
Sector Rank
Top 17%
of 158 Industrials peers
Value Analyst
neutral
42
/ 100 · Moderate confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 30.2% shows genuine earnings power backing the valuation
− P/E of 48.6 is expensive by classic value standards
Growth Analyst
bullish
77
/ 100 · High confidence
Strong, accelerating growth with consistent execution
+ 4 consecutive earnings beats -- consistent execution
Technical Analyst
neutral
48
/ 100 · High confidence
Mixed or range-bound price action
− MACD histogram negative -- bearish momentum
Risk Analyst
bullish
70
/ 100 · Low confidence
Risk profile is manageable -- leverage, volatility, and event exposure all look contained
Macro Analyst
neutral
58
/ 100 · Moderate confidence
Macro backdrop is mixed or neutral -- not a strong tailwind or headwind either way
+ Market regime is bullish (Bull market -- normal position sizing)
News Analyst
bullish
70
/ 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.40 across 17 articles, 14d)
Portfolio Manager
neutral
45
/ 100 · High confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− Sector concentration is already high (HHI 2744.14)
Investment Thesis Evolution
Committee score moved marginally from 59.6 to 58.5.
- New bearish signals: 3 appeared.
- Bullish support removed: 1 signal(s) disappeared.
- New bullish signals: 3 appeared.
- Bearish pressure eased: 3 signal(s) disappeared.
- Analyst(s) changed stance: Macro Analyst.
Analyst-level changes:
- Macro Analyst: stance bullish->neutral; score 65->58 (-8); +2 bullish signal(s).
- News Analyst: +1 bullish signal(s).
- Portfolio Manager: +2 bearish signal(s).
- Value Analyst: +1 bearish signal(s).
Comparing 2026-07-30 to 2026-07-31 (1 day apart).
Technical Analysis
RSI (14)
63.2
Neutral
MACD Histogram
0.662
Bullish Momentum
Trend Direction
Uptrend
Weekly: Uptrend
Market Structure
Hh Hl
Support
$347.53
Resistance
$497.25
Bollinger %B
1.01
Above Upper Band
Price vs Moving Averages
EMA 9
$468.36
Above
EMA 21
$466.84
Above
EMA 50
$458.73
Above
EMA 200
$413.24
Above
Fundamental Analysis
Valuation
10
Growth
88
Profitability
1
Financial Health
46
Cash Flow
37
Valuation
P/E Ratio
49.7×
P/B Ratio
15.28×
PEG Ratio
2.38
Dividend Yield
0.01%
52W High
$497.36
52W Low
$305.44
Quality & Growth
ROE
23.8%
ROA
7.8%
Gross Margin
52.5%
Operating Margin
19.1%
Revenue Growth YoY
—
Debt / Equity
1.15
AI Fundamental Assessment
P/E ratio of 49.7 (rich relative to a 15-40x range); Price-to-book of 15.3x; PEG ratio of 2.4 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 0.2%; Return on assets of 0.1%; Net margin of 0.1%; Gross margin of 0.5%; Current ratio of 1.09 (tight short-term liquidity); Debt-to-equity of 1.15; Free cash flow margin of 0.9% (thin cash generation); Free cash flow per share is positive (11.94); Most recent quarter beat estimates by 13.1%; 4 consecutive earnings beats; EPS growth accelerating (-17.7% -> +20.0% QoQ); Analyst estimates flat over recent quarters
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