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Clorox

CLX Consumer products Unknown Updated July 11, 2026
$96.45
52W $84.70 – $132.03
52/100
$11.25B
14.9
0.55
Price History (6M)
AI Committee Verdict
Watch
Conviction: Contested · 43% agreement · 7 analysts
+4.4%
-12.1%
0.36:1
100%
Executive Summary
5 analysts weighed in with 40% agreement on a bullish lean. Portfolio Manager: Portfolio position concentration is currently healthy. Growth Analyst: Growth rate is decelerating quarter over quarter -- the trend line matters more than the level. Overall recommendation: WATCH.
Bull & Bear Case
Bull Case
  • Bullish candlestick pattern(s) detected: Morning Star.
  • Bullish candlestick patterns signal potential reversal or continuation of upside.
  • Daily volatility (ATR%) above ~3% is treated as elevated risk.
Bear Case
  • MACD histogram is negative (-0.109) — bearish momentum.
  • Both daily and weekly trends are bearish — strong multi-timeframe downtrend.
  • Risk/reward is unfavorable: 12.1% downside vs 4.4% upside.
AI Investment Committee
Committee Consensus As of July 11, 2026
Overall Committee Score
52/100
Agreement
43%
Analysts
7
Conviction
Contested
Growth Analyst bearish
35 / 100 · Low confidence
Growth story is weak, decelerating, or inconsistent
− Growth rate is decelerating quarter over quarter -- the trend line matters more than the level
Technical Analyst neutral
48 / 100 · High confidence
Mixed or range-bound price action
− MACD histogram negative -- bearish momentum
Macro Analyst bullish
70 / 100 · Moderate confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
+ Market regime is bullish (Bull market -- normal position sizing)
News Analyst neutral
60 / 100 · Low confidence
News flow is mixed or quiet -- no strong signal either way right now
Portfolio Manager bullish
75 / 100 · Low confidence
The existing book is healthy enough that position-sizing here is a matter of stock selection, not portfolio constraints
+ Portfolio position concentration is currently healthy
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Technical Analysis
RSI (14)
53.9
Neutral
MACD Histogram
-0.110
Bearish Momentum
Trend Direction
Sideways
Weekly: Downtrend
Market Structure
Mixed
Support
$84.76
Resistance
$100.70
Bollinger %B
0.59
Inside Bands
Price vs Moving Averages
EMA 9
$95.64 Above
EMA 21
$95.46 Above
EMA 50
$96.24 Above
EMA 200
$106.74 Below
Fundamental Analysis
Valuation
50
Growth
45
Profitability
79
Financial Health
2
Valuation
P/E Ratio 14.9×
P/B Ratio 46.10×
PEG Ratio
Dividend Yield 5.33%
52W High $132.03
52W Low $84.70
Quality & Growth
ROE 45368.0%
ROA 1307.0%
Gross Margin 4385.0%
Operating Margin 1462.0%
Revenue Growth YoY -369.0%
Debt / Equity 7.86
AI Fundamental Assessment
P/E ratio of 14.9 (inexpensive relative to a 15-40x range); Price-to-book of 46.1x; Revenue growth (YoY) of -3.7%; EPS growth (YoY) of 10.6%; Return on equity of 453.7%; Return on assets of 13.1%; Net margin of 11.2%; Gross margin of 43.9%; Current ratio of 0.84 (tight short-term liquidity); Debt-to-equity of 7.86; Most recent quarter beat estimates by 4.7%; EPS growth decelerating (+63.5% -> +18.0% QoQ); Analyst estimates rising over recent quarters
Key Risks
  • MACD histogram is negative (-0.109) — bearish momentum.
  • Both daily and weekly trends are bearish — strong multi-timeframe downtrend.
  • Risk/reward is unfavorable: 12.1% downside vs 4.4% upside.
This risk summary is generated from quantitative data signals, not qualitative opinion. All investors should conduct their own due diligence. This is not financial advice.
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